Wednesday, March 28, 2012

Cold Calling: Make the Most of Your 30 Seconds

In telemarketing, there’s a usual 30 seconds for your sales prospects prior to them making that decision. Make use of that very crucial 30 seconds you got since business owners receive many unsolicited cold calls on a daily basis.

During the cold calling process, it’s imperative to be stay on topic and be professional. Calling someone just out of the blue entails researching about your target, discover if they’re still hiring, what their corporate philosophy is, and how big their firm is. Before dialing that number, you must already have that basic info of every company you should call. Various modern social sites such as LinkedIn and Jigsaw can help you in gathering fresh sales leads and business contact details.

Start off with a professional greeting. For now, this is not yet the time to advertise your product, because you’ve no idea if they even have a need for that. Just keep the whole conversation light and easy. Make them feel you’re interested in connecting and building relationships with them.

Express the purpose of your call. For respecting both your time, in just 30 seconds, your prospects must already clearly understood what your product is all about. Just tackle on the 3 major factors on your products’ benefits and features. Giving chances for inquiries at the other end of the line, as this makes them interested.

Thank them. Want to be a step ahead of the competition? If you have the means, then a hand written thank you note sent to them is good. If you know that your prospect has a Twitter account, then thank them publicly. Social media is a great alternative if sending mails is out of your budget.

Thursday, March 22, 2012

Cold Calling The Right Way to Dispel Negative Feedback

As a professional telemarketer, if you want to perform cold calling the proper way, then take note that you must be comfortable in how to go about it and you have to be good in dealing with conversations.
Take note that having a plan for your cold call and an opening statement will make your professional telemarketing experience a more fulfilling one. Check out why:

  • Have a plan for your cold call. A well-organised script can greatly assist when it comes to keeping the attention of someone you’re calling. But prior to doing the actual cold calling process, you must sort out your thoughts before doing so, in order to prevent likely errors in the cold calling task
  • A cold call’s opening statement will help. Your initial statement must involve greetings and introduction, then comes a reference point—something with regards to your prospect. After that, would be about the rewards or advantages of your goods and services, then the shift to an inquiry or dialogue.
The aforesaid suggestions and tips simply shows that cold calling can be really good. So, as professional telemarketers, you must start to discover cold calling on a different perspective all over again and fall in love with it. Why most individuals perceive cold calling activity with such dislike? Perhaps it is due to the fact that they are not doing it the right way. You could begin the activity the right way then also get more income by putting it together with your lead generation and telemarketing campaigns.

Wednesday, March 21, 2012

Why Lead Generation Telemarketing is Ideal for Your Business

How to generate leads is something which business establishments are truly interested in. There are way too many promising opportunities out there which could be discovered in making the most of this tool. This is after all, business to business telemarketing which is definitely about the leads. And for companies to make good quality leads, they got to utilise all possible resources accessible for them. Cold calling is one of them. It is quite a simple, no-nonsense activity, yet it brings with it great chances for success. This is mainly the reason as to why employing a telemarketing call centre is quickly becoming a wise move for most small and medium-scale business entities.

Undoubtedly, professional telemarketing services is becoming all the rage nowadays. There are lots of firms which realise the strength of those companies. Business to business lead generation could especially be a complex activity to carry out; this is the reason why it takes skills, patience, and experience for reliable telemarketers how to generate b2b leads. For most companies, these prerequisites aren’t that readily available, which all the more makes it of the essence for them to partner with the reliable and professional telemarketers. These are the individuals who are the authorities when it comes to effective telemarketing. Thus, it’s only natural that these people could perform a good job regarding phone marketing.

Telemarketing campaign process will bring a lot of rewards for your firm, since many opportunities have opened up with the aid of business to business telemarketing.

Wednesday, March 14, 2012

Appointment Setting Services for Australia

Business appointment setting processes have been prevalently utilised by several companies and organisations everywhere around the world. This marketing approach is popular on a global scale for it has already been making most business establishments drive their profitable business governance and Australia is not an exemption. Appointment setting campaigns performed in land Down Under have been confirmed to be advantageous to several firms and organisations in different kinds of sectors within this country.

This kind of marketing method can obviously prove to be really instrumental for most organisations and companies. On the other hand, it doesn’t mean that arranging high quality business appointments in Australia is just a piece of cake. In fact, appointment setting services by way of effective telemarketing techniques in the smallest continent in the globe is actually one of the most challenging (if not the most difficult) locations in setting up business transactions. A key reason for this is their Do Not Call registry can be considered to be one of the most occupied lists of these registries in the whole world. For this reason, looking for sales prospects in order to establish and arrange appointments could be one tough task to carry out.

On top of that, if the offshore firms have to speak with the Aussie clientele, they can find the language barrier can quite a roadblock. Yes, Australians have their own accents and native lingo despite speaking in English, so if offshore professional telemarketers have yet to listen (and decipher) in what they have to say, then it can result to confusion.

Monday, March 12, 2012

Looking for the Right Outsourcing Company for Australian B2B Telemarketing

These days, telemarketing services agencies loom in bigger population. There are more and more outsourcers out there who are searching for customers, having trouble in terms of their campaigns for lead generation. With all the gimmicks and misinformation regarding attaining qualified sales leads, etc, just a handful of telemarketing companies are genuine in giving outstanding services for their clientele.

Australian firms must be wary of this reality so as not to fall prey to these scam artists who are only out to get your money and tarnish the reputation of the good names of reputable call centres within the BPO (business process outsourcing) industry. And if you are one of the business entities in Australia, there’s no need to be uncertain in outsourcing process, since the activity in itself is efficient. You have to be keen when it comes to looking for the proper outsourcer for your b2b (business to business) telemarketing. Because once you’ve found the right one, you never have to worry about the result of your lead generation campaigns.

Conversely, even looking for a reliable business partner of telemarketing agencies can be a bit tricky. Fortunately, you can taper your search by hunting for the answers with these queries:

  1. Is the telemarketing company utilising only the best resources on hand? And that involves methodologies and technology?
  2. Does the outsourcing agency staffs the most capable professional telemarketers armed with skills, discipline and experience?
  3. Does the outsourcer provide effective telemarketing services and exemplary customer service support?

All these answered yes? Then you may have in your hands a winner in terms of a good telemarketing services provider.

Wednesday, March 7, 2012

Establish Reasonable Deadlines When Outsourcing Lead Generation Campaigns

Telemarketing is one of the most well known business processes which entrepreneurs and investors in Australia are commonly outsourcing. Most Australian companies are gradually harvesting the benefits of having their sales lead generation programs carried out by b2b service providers or telemarketing agencies.

Even though not all businessmen attain success in this type of activity, there are still adequate Aussie firms which could guarantee the potency of telemarketing for maximum return on investment.

On the other hand, there are some business establishments in land Down Under which expect so much from these third party services agencies. They sometimes (blindly) trust that the outsourcers are all perfect and foolproof, but the fact of the matter is, these outsourcers got some limitations like all of us.

For those companies is Australia which involve in outsourcing telemarketing campaigns, it’s important to prevent dissatisfaction and frustration when you fail to meet your expectations.

In this aspect, it’s important that you establish a realistic deadline. One main aspect which organisations are really known for is the setting of the respective deadlines. It’s a mistake to think that call centres are operating like flash that they could complete the lead generation campaigns that quick as the client wishes. But this should not be. The outsourcers themselves know the typical time frame which they’ll most likely to complete a certain program. That’s why it will not do any good if you keep on pushing for earlier deadlines which the service providers cannot deliver your mandatory number of sales leads.

Monday, March 5, 2012

Preventing the Hazards of Australian Lead Generation

For most businesses located in Australia and abroad, telemarketing has been noticed to be a very efficient and rewarding marketing activity. Even though the outcome from culling Australian leads fosters the monetary growth of a business, there are still all types of risks following the campaign.

Well, for one, lead generation telemarketing campaign targeting the Australian consumers calls for the appropriate kind of database in order to coincide with the campaign. If an organization have the targeted contacts, it simply means that the targeted market could be done with precision. Minus the said database, the campaign can then be unwittingly lead off-track.

Not to mention that the Land Down Under has a very long and well-placed Do-Not-Call Registry. This means that companies could not afford to merely dial any number then strike a conversation with any stranger. This guarantees an organization to obtain, not success in financial matters, but a barrage of protests and objections. And if you’re unfortunate enough, you may even be slapped with a lawsuit if you contacted a prospect which has already been totally vexed with you.

So that to prevent all these perils of generating sales leads in Australia and appointment setting, various organizations are just better off if they outsource their marketing campaigns to the telemarketing services companies which have already attained sufficient skills and experiences in calling prospects from land Down Under. Outbound call centres are mindful of these hazards each time. In short, the marketing campaign of the firm is protected every time for they ensure that the prospective client isn’t found in Australia’s Do-Not-Call Registry.
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